Spotlight – The Nigerian film industry
The Nigerian Film Industry (Nollywood) is globally recognised as the second largest film producer in the world. The Industry is a significant part of the Arts, Entertainment and Recreation Sector which contributed 2.3% (NGN239biliion) to Nigeria’s Gross Domestic Product (GDP) in 2016. It is one of the priority sectors identified in the Economic Recovery and Growth plan of the Federal Government of Nigeria with a planned $1billion in export revenue by 2020. Nonetheless, existing challenges will have to be addressed to take Nollywood to the next phase. PwC’s Global Entertainment & Media Outlook 2017 – 2021 provides deep knowledge and actionable insights on the trends that are shaping the entertainment and media industry. (Femi osinubi)
However, most story teller or should I say writers, do unrealistic stuffs in some of our movies.. African magic Yoruba and epic shows such movies!! Good heavens!! How can a spirit urinate or look well before crossing the road? I saw one giving her child food from the TV 😂 really?
We are actually growing.. we have good movies, beautiful piece ! I long for the time in my generation where our movies would be nominated for a Grammy award! But until then.
I’d suggest that for us to do better, we need to put in mind the eyes of the viewers, and also the business angle. In a bid to cash out quickly, we do low budget movies at the expense of nollywood grading in the international scene, let’s take a cue from Hollywood! The effects, the production and the time it takes to produce such movies! It’s not a rat race 😂, we need to take it easy. Anything worth doing at all should be done well!
We have beautiful movies like bling lagosians, your Excellency, shuga rush, omo ghetto.. to mention but a few.
we can do better.. kudos to Nollywood! We can do better